Are you looking for new brand management techniques for your content marketing strategies? In order to fully engage audiences, your company’s content marketing must evolve with time. Done right, effective strategies have the potential to not only build brand awareness but also boost sales and lead to fruitful conversion rates.
Hiplay
5 Ways To Improve Your Social Media Automation Strategy
Social media automation, just like a self-driving car, sounds like a good idea, but for some reason you don’t want to fully trust it. Automating your social media posting saves a lot of time, but it can be tricky to keep the human feeling of your brand.
Don’t Listen to Bad Social Media Advice – Here’s Why
It’s no secret that social media has become an extremely popular marketing platform, and a powerful, dynamic tool for businesses of all sizes. Used correctly, it can extend your organization’s reach, build trust and familiarity with your brand, and even be a source of valuable data.
Why Defining Buyer Persona Is Useful For Your Digital Strategy
Defining a buyer persona is a controversial subject in marketing. Some people think it’s just a story with inapplicable items, while some people find it helpful for better targeting.
I believe that it’s a necessary instrument for marketing, sales and customer support teams.
Automate 80/20 Rule to Drive Social Media Engagement
We all want better results from our social media efforts. I want to share one strategy that worked great for us. And after the initial setup it works on auto-pilot!
New Hiplay feature – Categories
At Hiplay we try to create easy to use tool that helps to save time and get better results from your social media efforts. Feedback from our users really helps to speed up our tool improvement process. We have a lot of new features in the pipeline!
How to Rock Twitter for Business Using a Solid Strategy
When I first started on Twitter, I would randomly post and share, get some engagement and I thought I was likely getting a lot of website traffic from it. Nope. When I actually looked at my analytics, I found that I actually wasn’t getting very much traffic and I didn’t have a clear goal for using Twitter.
Your Social Media Intern for 5$/month
There is a saying “If you are not in Google – you don’t exist”. Now the same applies to social media platforms “If you are not in Facebook, Instagram, Twitter {you name it} – you do not exist”. If people can’t find about your business or services in the social media – you might be leaving a lot of money on the table. But how to be everywhere and still have time to do the actual work?
Creating A Content Plan That Gives Results [Infographic – Content Distribution]
Effective content planning is the key to great marketing. Once you have taken care of the first two stages of your content planning strategy – Keyword Research and Content Creation, you need to plan the next significant step – Content Distribution.
Content Marketing Strategy: Evergreen Content
If you decided to invest time in content marketing, why not invest it even more effectively? When done right, content marketing can show great results. We use it to attract new customers for Hiplay tool. And it really works. The only problem – content creation is long and pricey process. We will share our tips on how to get better results with less effort.
